The Empathetic Style of presenting is, by far, the most audience-focused. This presenter will often spend a great deal of time preparing for a presentation because they want so bad for the audience to understand them. They want to please the audience. This presenter will often write out their content either in notes for each slide or as very detailed bullet points on their slides. They do this because they don't want to forget or leave out something important. Empathetic Style speakers love to include quotes from experts and statistics to prove their points. The biggest weakness of this style of a presenter is that he or she will often be more nervous as a speaker. A lot of the things that this person will do to reduce nervousness will often actually cause more nervousness. For instance, relying too heavily on notes will sometimes cause them to lose that natural connection with the audience. That loss of the natural strength will sometime increase nervousness.
No single presentation style is going to be perfect for every presentation. However, some presentation styles fit better for some presentations. For instance, an Empathetic Style presenter will do much better delivering a Eulogy than an Authoritative Style. The Energetic presenter will often give a better motivational keynote than the Analytical Style presenter. With all that being said, though, just because your delivery is of a certain style, doesn't mean that you can't be a fantastic presenter when you deliver different TYPES of presentations.
The key to making a great impression on your audience is to maximize your natural strengths and minimize your natural weaknesses. An easy way to do this is to look at the strengths of other presentation styles and adopt some of those things to include in your own style. For instance, if you are an Analytical or Empathetic speaker, purposefully speak a little faster to add some energy into your delivery. If you are an Authoritative or Energetic Style of a presenter, spend more time researching or preparing your speech. (Don't just fly by the seat of your pants like you normally do.) If you are an Authoritative or Analytical presenter, interact with your audience a little more. Make your presentations a two-way conversation versus a one-way.
That is one of the main reasons why the Fearless Presentations ® class is so successful. Our instructors aren't going to try to force each class member into a presenter mold based on their own strengths. The instructor, instead, will identify those natural strengths that each presenter has. Then, the instructor will help nurture those strengths. Finally, the coach will add a few strengths from other presentation styles so that the speaker is more relatable. This process works 100% of the time.