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Winning the Construction Shortlist Interview: What Committees Really Want

Doug Staneart  |  01/10/25
last updated
Winning the Construction Shortlist Interview: 
What Committees
Really Want

In today’s construction industry, winning major projects often comes down to nailing the construction shortlist interview. While your construction firm’s extensive experience and technical skills matter, understanding what selection committees truly want can make the difference between winning and losing these crucial presentations.

As someone who has coached countless project teams through the selection process, I’ve seen highly qualified construction companies lose to seemingly less experienced firms. Why? Because at the end of the day, committees are looking for more than just technical expertise and the best price.

Let’s dive into what really drives committee decisions and how your project team can position itself as the right fit.

What Do Committees Really Want to Know?

Imagine a construction firm bidding on a $100 million project.

On paper, their project team has everything: extensive experience with similar projects, an impressive safety record, and competitive cost estimates. Their shortlist presentation is polished, with beautiful renderings and detailed project schedules. Yet in the interview room, something is off… The team members speak stiffly, disagree with each other during questions, and seem more focused on their own expertise than understanding the client’s concerns.

A week later, the project goes to a smaller construction company with half the experience but whose team showed genuine chemistry and a clear grasp of what kept the committee up at night.

This scenario plays out more often than you might think. In the selection process, committees are actually focused on three core questions that help them identify the winning team, and technical expertise is just the beginning:

Can They Trust You?

When committees review shortlist presentations, they’re looking for proof, not promises.

Your extensive experience matters less than your ability to demonstrate it through specific examples. Construction firms often make the mistake of listing successful projects without explaining how they achieved that success.

Instead, share clear examples of how your project team handled real challenges.

For instance, if you’re discussing cost estimates, don’t just claim you stay on budget—describe a specific situation where you managed unexpected costs on a similar project. This kind of real-world experience builds credibility far more effectively than any list of qualifications.

Can They Work with You?

The success of construction projects often hinges on effective communication and strong team dynamics.

That’s because committees are imagining what it will be like to have regular meetings with your team for the next several months or years. They’re watching how your team members interact during the presentation, how you handle questions, and whether you communicate complex ideas clearly.

Remember, at the end of the day, they’re not just hiring a construction company—they’re choosing long-term partners who will help ensure their project’s success.

Will You Make Their Lives Easier?

Every construction project faces challenges, and committees want to know you’ll handle them without constant oversight. They’re looking for evidence of strong problem-solving skills and proactive project planning:

  • Show them examples of how your project team anticipates and manages issues before they become problems
  • Demonstrate your understanding of the project scope and how your management skills will help navigate potential obstacles.
  • Most importantly, make it clear that choosing your team will reduce their stress, not add to it.

What Committees Look For During the Interview

One of the biggest mistakes construction firms make in shortlist presentations is loading up their PowerPoint with impressive numbers:

  • “375 similar projects completed”
  • “2.5 million square feet built”
  • “$800 million in completed work.”

The project team then dutifully recites these statistics, thinking they’re building credibility. But after seeing six presentations in a day, these numbers all blur together for committee members.

What actually catches their attention—what makes them put down their scoring sheets and lean forward—are the tangible qualities they observe during those crucial 45 minutes in the interview room. Here are the three critical qualities committees actually watch for:

Team Cohesion

Gone are the days when a charismatic construction manager could carry the entire presentation.

Today’s committees want to see how your team members interact. Do they seamlessly hand off to each other during the presentation? Does the project superintendent show respect when the design team is speaking? When tough questions arise about building codes or safety protocols, does everyone look to one person, or do they demonstrate shared leadership?

The best way to showcase team cohesion isn’t through slides about “collaborative culture.” It’s through natural interactions that prove your team has experience working together on successful projects.

Real-World Problem Solving

Committees aren’t interested in theoretical approaches to challenges. They want specific examples of how your team handles significant issues.

When discussing a recent project, don’t just share that you finished on time—explain how your effective communication with subcontractors kept the project schedule on track despite material delays. Construction project management roles require constant problem-solving skills, and committees need to see evidence of this during your presentation:

  • Share stories about actual challenges
  • Describe your planning process
  • Demonstrate how your solutions led to the project’s success.

Communication Style

When a committee member asks about cost estimates or project scope, they’re not just evaluating your answer—they’re imagining future regular meetings with your team.

Can you translate complex technical skills into clear communication?

Do you respond to questions directly or dance around difficult topics?

The interview process reveals how you’ll handle stakeholder concerns during the actual project.

Remember, at the end of the day, the committee needs to feel confident that your construction company can communicate effectively with everyone from business developers to construction workers.

So, What Actually Makes Committees Say “Yes?” (And Why It’s NOT the Scoring Sheet)

One of the most common fears I hear from project teams preparing for shortlist interviews is about the scoring sheets: 

“If we don’t hit every single scoring criteria perfectly, we’ll lose points and lose the project.” 

This fear leads construction firms to cram their presentations with endless qualifications and statistics, trying to tick every box.

But after observing hundreds of selection committee decisions, I can tell you something surprising:

Committees rarely make their final choice based on those scoring sheets!

While they do need a way to justify their decision, the winning team is often selected based on moments during the interview that resonated emotionally. And there are two key elements that consistently win over committees:

Key Element #1: Proof Through Stories

Raw statistics about past experiences don’t win projects – stories do. Consider these two approaches:

WEAK: “Our construction company has managed $2 billion in hospital projects over the last decade.”

STRONG: “When Hurricane Ian hit during our Tampa hospital project last year, our project team had already anticipated severe weather risks in our planning process. Our superintendent had developed specific safety protocols and backup plans with our subcontractors. Despite three weeks of weather delays, we still delivered the project on schedule through effective communication and creative problem-solving with our design team.”

The difference is clear: the second approach demonstrates real-world experience through a specific situation that proves your capabilities. These kinds of stories show committees not just what you’ve done, but how you think and operate.

Key Element #2: Clear Understanding of Their Concerns

Successful projects don’t just happen—they’re the result of a construction firm truly understanding what keeps their client up at night. When your presentation addresses these concerns head-on, committees take notice. For example:

  • If they’re worried about public disruption during construction, share specific examples of how your team handled similar challenges.
  • If the project schedule is their top priority, demonstrate your management skills through stories of keeping larger projects on track.
  • If stakeholder management is crucial, show how your previous role involved successful coordination with multiple parties.

The best way to demonstrate this understanding isn’t through generic promises, but through relevant case studies that show you’ve successfully handled similar issues before.

Action Steps: Start Using These 4 Ways to Give Committees What They Want

Now that you understand what committees really want—trustworthiness, workability, and the ability to make their lives easier—and you know what they’re watching for in the interview room, it’s time to put this knowledge into action. The selection process doesn’t have to be a mystery, and your next shortlist presentation doesn’t have to be based on hope.

Here’s your practical to-do list to demonstrate exactly what committees are looking for:

1. Replace Statistics with Stories

  • Review your similar projects and identify specific challenges you overcame
  • Prepare concrete examples of your problem-solving skills in action
  • Choose case studies that demonstrate effective communication with stakeholders
  • Have each team member ready with their own real-world experience stories

2. Show, Don’t Tell, Team Chemistry

  • Practice smooth handoffs between team members during the presentation
  • Ensure your construction superintendent, project manager, and design team can speak to each other’s strengths
  • Demonstrate how you’ll handle regular meetings and decision-making
  • Let your natural leadership style show through authentic interactions

3. Address Committee Concerns Proactively

  • Research the project scope thoroughly
  • Identify potential challenges specific to this project
  • Prepare examples of how you’ve handled similar issues
  • Show understanding of local conditions and building codes

4. Make Your Presentation Interactive

  • Create opportunities for dialog, not just one-way information
  • Be ready with the right interview questions when it’s your turn to ask
  • Bring physical examples or visual aids that demonstrate planning process
  • Show actual project management tools you’ll use

Remember: At the end of the day, selection committees aren’t just looking for the best construction company—they’re looking for the right fit for their project’s success. Focus on demonstrating why your project team isn’t just qualified, but is also the best candidate to make their lives easier.

Conclusion

The construction industry has changed dramatically over the years, but one thing remains constant:

Your team’s performance in the shortlist interview will make or break your chances of winning large-scale projects.

While many construction firms focus solely on showcasing their technical skills and extensive experience, you now know that committees are looking for much more.

Success in the interview room isn’t about having the most impressive portfolio or the longest list of successful projects. It’s about demonstrating that your project team understands the committee’s real concerns, can communicate effectively, and will be the right fit for their specific project. Through specific examples, clear communication, and authentic team dynamics, you can show committees not just what you’ve done, but how you’ll help ensure their project’s success.

As you prepare for your next shortlist presentation, remember that committees are looking for partners, not just providers. They want to see real-world experience in action, not just hear about it. Most importantly, they want to feel confident that choosing your construction company will make their project run smoothly.

Have an upcoming shortlist interview?

Don’t wait—our team of presentation coaches specializes in helping technical professionals win these high-stakes presentations. Contact us for immediate support in preparing your team:

And for ongoing guidance, check out Win Every Shortlist Interview: Mastering the Group Sales Presentation where we share the proven methods that have helped teams win over 80% of their presentations.

author Doug Staneart
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Doug Staneart is the CEO of The Leader's Institute. LLC and founder of the Fearless Presentations class. He is author of Fearless Presentations, Mastering Presentations, and 28 Ways to Influence People.

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